COMMERCIAL INTELLIGENCE FOR ECOMMERCE

Find where you’re
leaving money on the table.
For free.

Connect your Shopify store. Keeper analyzes your customers and shows you revenue opportunities to increase sales, improve retention, and acquire better customers.

Free insightsNo credit card requiredFindings, personas & segments
October revenue opportunities
Each group pairs a lifecycle stage with a current state. Analyzed across personas and historical behavior.
First-time × At risk1,284
Bought once, haven't come back
Second purchaseBuild recovery campaign
First-time × Ready936
Bought once and likely to buy again
Second purchaseBuild second-purchase flow
Loyal × Lapsed487
Regular customers who have stopped buying
WinbackBuild winback flow

BRANDS WE'RE PROUD TO WORK WITH

The problem

You have customer data.
But do you really know
your customers?

Your store knows what customers bought. But they don’t all behave the same way. Some buy once and disappear. Some return regularly. Some respond to promotions. Others pay full price.

When you treat them all the same, you miss revenue opportunities.

Some buy once
and disappear

Some return
regularly

Some respond
to promotions

Others
pay full price

Understand your customers. Grow your revenue.

Your customers aren’t all the same.

Keeper identifies distinct customer personas based on your actual data, so you can make smarter decisions about who to target, when, and with what. Then, turn those insights into revenue.

How Keeper maintains commercial personas
Demographic Enrichment
AgeGenderIncome / affluenceGeographyHousehold characteristics
Purchase Behavior
AOVPurchase frequencyDiscount sensitivityProduct preferencesRepeat behaviorCustomer value
Lifecycle Context
First-timeRepeaterLoyalAt riskLapsed
Maintained commercial personas

Persistent identities the AI reuses across every question.

Portrait of persona Sarah

Highest-value persona

Sarah

Who she is
  • Age: 35–44
  • Higher household income
  • Urban / suburban professional
  • Strong representation in top-value regions
How she buys
19%Of customers
27%Of revenue
LargestBaskets
3.6Purchases / year
StrongestRepeat behavior
Low-to-moderateDiscount reliance
Portrait of persona Michael

Promotion-responsive high-value buyer

Michael

Who he is
  • Age: 45–54
  • Mid-to-high household income
  • Broad geographic distribution
How he buys
StrongCustomer value
HighRepeat frequency
StrongPromotion response
HigherDiscount usage
HighRepeat-offer engagement
Portrait of persona David

Full-price buyer

David

Who he is
  • Age: 45–54
  • High-income profile
  • Strong concentration in premium markets
How he buys
MostlyFull price
StrongFirst-order economics
LowerRepeat behavior
WeakerSecond-purchase conversion

We don’t just tell you who your customers are. We find where the opportunities are.

Keeper analyzes how different customer groups behave, where they are in their journey, and what historically drives their next purchase. Then it identifies the revenue opportunities worth acting on right now.

As your customers change, Keeper keeps finding who needs attention next.

Different customers. Different moments. Different opportunities.

Explore Klaviyo Revenue Opportunities

Keeper evaluates customers across lifecycle stages, current states, and personas to identify where an intervention is most likely to make a difference.

Instead of recommending one generic flow for everyone, Keeper identifies which customer groups deserve attention, why, and what action makes sense for each.

Why it matters
Each month, the customers who qualify change. Keeper re-evaluates the whole base so your flows target the groups where evidence supports acting now.
Retention & repeat-purchase growthOctober Revenue Opportunities

Analyzed across lifecycle stages, current states, personas and historical purchasing patterns.

  1. First-time × At riskSecond purchase
    1,284eligible customers this month
    Persona mix: Mostly Michael, some Sarah

    Historical evidenceComparable customers indicate a potentially recoverable second-purchase opportunity.

    Build recovery campaign
    in Klaviyo
  2. First-time × ReadySecond purchase
    936eligible customers this month
    Persona mix: Mostly Sarah

    Historical evidencePurchase history, product affinity, and persona-level behavior support a timely second-purchase opportunity.

    Build second-purchase flowin Klaviyo
  3. First-time × EarlyNo action needed
    2,416customers in this state

    Historical evidenceStill early in their expected second-purchase journey. Historical patterns do not yet support an additional intervention.

    No action needed right now.Let these customers progress naturally. Keeper will reassess as their purchase behavior and lifecycle state change.
  4. Loyal × LapsedWinback
    487eligible customers this month
    Persona mix: Mixed: Sarah and David

    Historical evidencePreviously valuable customers have moved beyond their established purchasing cadence, creating a potential winback opportunity.

    Build winback flowin Klaviyo

Full customer base evaluated. Keeper knows when not to act as well as when to act.

Mizzen+Main storefrontMizzen+Main · Customer story
Real customers. Real results.

Higher-value customers. Stronger acquisition.

Mizzen+Main and their agency adMixt used Keeper customer personas as Meta lookalike seeds, and verified results in their own attribution stack within two weeks.

8xReturn on Ad-spend
22%lower CPA
10%higher AOV
Read the customer story
Get started in minutes

From your data to revenue opportunities.

Connect your stack, get insights for free, and take action when you’re ready.

1

Connect your stack

Connect Shopify, Klaviyo and Meta to bring your customer and marketing data together.

2

Discover your untapped revenue opportunities. Free.

Keeper analyzes your customer data to uncover opportunities for retention and acquisition, with evidence behind every finding.

3

Act when you’re ready

Upgrade to paid to act on the revenue opportunities.

Works with the tools you already use

Connect the stack you already run.

Keeper connects to Shopify for orders and customers, Klaviyo for email and SMS engagement, and Meta for paid acquisition, alongside the attribution, review, support and subscription tools you already run. Each source connects through its own secure authorization, so there is nothing to export, rebuild or migrate. Keeper brings the data together into one view of your customers, then sends approved audiences and drafts back to the tools your team already works in.

Orders, products and customer history.

Email and SMS engagement, campaigns and flows.

Paid acquisition and audience targeting.

Attribution, spend and campaign performance.

Modeled channel and acquisition performance.

Reviews, customer content and loyalty programs.

Product reviews and customer questions.

Subscription management and churn prevention.

Soon

Subscription orders and replenishment cycles.

Soon

Reviews, post-purchase surveys and loyalty.

Your data stays yours

You stay in control of every connection.

Keeper reads only the sources you authorize, and your data is scoped to your own workspace. ChatGPT and Claude never receive your customer database: they ask questions and get back answers like counts, metrics and findings. Keeper does not use your data to train AI models, and nothing is written to any of your tools until you choose to act and your team approves it.

Permission-based access

Connect only the sources you choose. Disconnect any time.

You control your data

Scoped to your workspace and never used to train AI models.

Read-only intelligence

Free insights never change anything in your accounts.

Quick answers

Before you ask

What does Keeper actually do?

Keeper helps ecommerce brands find where they're leaving money on the table.

It analyzes your customers, how they purchase, where they are in their lifecycle, and what historical patterns reveal about their behavior. Then it identifies revenue opportunities worth acting on, from getting more first-time customers to buy again to improving retention and acquiring better customers.

You can explore the findings for free and use Keeper to turn selected opportunities into marketing actions.

How is Keeper different from Shopify, Klaviyo, or other analytics tools?

Most tools show you what happened or help you execute campaigns for audiences you've already defined.

Keeper helps you figure out which customers to focus on, why they matter, and what to do next.

It evaluates customers across lifecycle stages, current states, personas, and historical purchase patterns to identify opportunities supported by your data. Sometimes the right recommendation is to launch a flow. Other times, it's to leave a customer group alone.

Keeper works alongside your existing tools rather than replacing them.

Is Keeper really free?

Yes. You can connect your Shopify store and explore Keeper's customer intelligence, personas, segments, and revenue opportunity findings for free.

You don't need a credit card to get started.

When you're ready to activate opportunities through supported marketing integrations, paid plans are available.

What kinds of revenue opportunities can Keeper find?

Keeper looks for opportunities across your customer base, including:

  • Second purchases: Identify which first-time customers may benefit from an intervention and which don't need one yet.
  • Retention and winback: Find customer groups whose purchasing behavior indicates a meaningful risk of not returning.
  • Subscriptions: Identify repeat buyers whose replenishment patterns suggest subscription potential.
  • Customer acquisition: Find your most valuable customer groups and use them to inform better Meta acquisition audiences.

The opportunities depend on your products, customer behavior, connected data, and the strength of the available evidence.

Do I need Klaviyo or Meta to use Keeper?

No. You can start with Shopify to explore your customer intelligence and revenue opportunities.

Connecting Klaviyo and Meta gives Keeper additional context and enables supported actions, such as preparing Klaviyo campaigns and flows or syncing customer audiences to Meta.

You can add integrations when you're ready.

Will Keeper keep finding opportunities as my customers change?

Yes. Keeper refreshes its understanding of your customers as new data becomes available.

The same revenue opportunity can remain relevant over time, but the customers who qualify for it may change. For example, each month a different group of first-time customers may need attention.

Keeper helps you understand which customers are relevant now, rather than relying on a static audience or a one-time analysis.

Does Keeper automatically send campaigns or make changes to my marketing accounts?

No. Keeper helps you identify opportunities and prepare actions, but you stay in control.

You can review the recommended audience and proposed action before approving execution through a supported integration.

Keeper is designed to help you make better marketing decisions, not take control of your business without your approval.

Ready to find your opportunities?

Connect your store and see what Keeper could find for your business. For free.